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Exciting News: AVC Wise Rebrands as My Money Matters!

Updated: 7 days ago

We are thrilled to announce that as of today, AVC Wise rebrands and becomes My Money Matters. This change reflects our ongoing commitment to improving the financial wellbeing of our partners’ employees; we want to empower them to achieve security at every stage of their financial journey, beyond just retirement planning.

The new name, My Money Matters, brings with it a fresh, new look alongside a holistic suite of financial wellbeing services that support employees wherever they’re at with their finances. 

Amar Mistry, CEO at My Money Matters, emphasises the significance of this rebrand, saying "My Money Matters is more than just a name change; it represents a significant update to our services. While we have been a trusted partner in retirement planning under the AVC Wise brand, our rebranding marks a strategic shift towards a holistic approach to financial wellbeing. " He continues, “ Our goal is to provide our clients with the tools, educational resources, and guidance they need to achieve financial success and peace of mind.”

The expanded My Money Matters platform will offer employees access to educational live webinars, tailored 1 to 1 coaching, and a range of resources, tools and services designed to enhance overall financial security. Via a financial health check, employees answer questions about their financial situations, goals, and preferences in order to receive tailored recommendations and educational resources. While retirement planning remains a core component of our services, we are committed to addressing the entirety of our customers' financial needs.

At My Money Matters, we believe that financial wellness encompasses various stages of life. Our goal is to empower individuals to make informed decisions and navigate all parts of their financial journeys with confidence. 

For more information about My Money Matters and the new changes ahead, please visit We are incredibly excited about this new chapter and look forward to continuing our journey of empowering our partners’ employees to create lasting financial wellbeing!

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